PROJECT INFORMATION
Turkcell Platinum Lounge in VW Arena
The visual concept and design work of Turkcell Platinum Lounge was done by mimaristudio after winning the design contest held by Turkcell.
PROJECT CONCEPT
Project is realised in Volkswagen Arena which is a part of UNIQ Istanbul complex that is used for hosting live events such as concerts, fashion shows, award ceremonies, dance and theater shows along especially with basketball games. The space is planned to accommodate various corporate invitations, promotions and events hosted by Turkcell throughout the year and also to host their special guests during the organizations held in VW Arena such as games. In this context client’s directions and experiences combined with the creative approach of the architectural team resulted as the design of a dynamic entertainment and hosting venue.
The project not only met the expectations of the client group by providing an interior which the guests sense the strong identity of the client in a comfortable setting, but also reached mimaristudio‘s goal by adding value to the international complex which it is situated.
